Big Image Emails

Discussion in 'Mail Chat' started by PushSend, Apr 28, 2011.

  1. PushSend

    PushSend VIP

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    To use images or not. To split them up or not. How big? What's too big? How will all of this affect your getting into the inbox? Or even WILL they? CAN they? Well, we have several points of view to this topic. I myself have sent huge (weight) emails that have done very well. I also find (for me) that image emails convert better. So here's an article I found that talks about this and why sometimes the big ones get through. What do you send?

    source: Pure360marketing
     
  2. roundabout

    roundabout VIP

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    Awhile ago, I had proven that very large base 64 templates would bypass many versions of SpamAssassin. About 2 years ago, mails were coming in all around me from other mailers in the 300-400K size per email. It was complete insanity. You'd now have bandwidth issues to worry about, and could get out maybe 50,000 emails in 4-5 hours. It definitely wasnt for me or something I wanted to do. The thought of a person sitting at their PC and waiting 30 seconds for an email to come in would only enrage them, IMO, when it finally came in and it wasnt an attachment or picture they were expecting...

    I think now the larger, more corporate mailers are doing more professional eZine type newsletters, with lots of tables and columns, and I bet you there's an algorithm out that adds up the numbers of tables and columns and assumes it's something corporate/official.. after all, most of the crap you see out there now by spammers is one giant image with an image unsub and that's it...
     
  3. PushSend

    PushSend VIP

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    That's a helluva thought...seems like it would be worth a test to me.

    :dontknow:
     

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