Thanks for this! It's super important to make sure that campaigns work on the iOS devices. Lead campaigns are easy, especially the ones we own/operate...but the advertisers that host their own stuff don't seem to get the importance of this. I am definitely going to use this to enlighten them. Any idea if AOL means actually logging into AOL software or included their webmail? Thx! Erin
It would have to mean AOL via web no? Do people still even use the software? Years ago I would see free CDs at gas stations, grocery stores, etc. saying "100 hours free". Then next month "AOL: 300 hours free". I think the last free CD I saw was like "1000 Hours Free" then they vanished.. this was years ago. I'm sure the software is still there as there are just millions of people who think THAT is the Internet and all Internet activity must be done through there - lol - but I think the above is web...
If this is the web, then I have to think that the numbers may be off... just based on the amount of revenue that AOL mailers are able to drive. No? Are AOL users just that more apt to buy online because they have generally been online longer? Can you pop AOL accounts now? The only way I read my Yahoo is through Outlook. LOL, yeah. I remember signing on with a 9800 baud connection and getting soooo excited when we upgraded to 14.4! I still have my screen name from back then. Ridiculous! I actually did tech support for AOL back in '97...worst job ever, dealing with idiots all day that couldn't even turn computers on, let alone install software and sign online.
This article will give you some insight into why AOL mailers are able to generate good profits. http://blog.hunch.com/?p=34824 Specifically: I also remember those CD's and having a CC number generator so that I could get my 10 hours free every other day! cguru: