The Pro's & Con's of Using an ESP

Discussion in 'Mail Chat' started by PushSend, Apr 15, 2011.

  1. PushSend

    PushSend VIP

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    As you evaluate an ESP, you tend to look at the features, pricing, delivery numbers and things of this nature in order to make a decision about who to go with. But have you really put much thought into the Pro's and Con's of using an ESP vs. bringing a platform inhouse? Here's a good article that'll bring a few of these to light, maybe it helps you as you continue your quest for the best email solution for you.

     

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