USPS or FedEx??

Discussion in 'Mail Chat' started by PushSend, May 25, 2011.

  1. PushSend

    PushSend VIP

    Joined:
    Apr 12, 2011
    Messages:
    1,927
    Likes Received:
    141
    Trophy Points:
    63
    Location:
    Paradise
    I love to read about the way big players in the space evaluate their email strategies and how they spend countless hours formulating gameplans on improving their techniques. This article brought up the analogy of the USPS vs. FedEx and the way people perceive the two. You'll read it, but needless to say I feel the same way. I love getting stuff via FedEx. In fact, I tracked a package just last week and as soon as I could I made arrangements to get it. Now I'm the proud owner of a 2TB external HD that I'm loading up with data! Woo Hoo! But this analogy makes sense, doesn't it? And as such, I think we all would rather be FedEx than the USPS. What do you think?

    source: MediaPost.com
     
  2. gspot

    gspot VIP

    Joined:
    Apr 8, 2011
    Messages:
    616
    Likes Received:
    14
    Trophy Points:
    18
    Location:
    I live here
    Awesome metaphor *like*
     

Share This Page